This project was developed as part of the University of Canberra's online learning and teaching platform for students. The aim was to redesign and establish a cohesive branding and visual identity that can be consistently applied across all faculty platforms, effectively balancing functionality with accessibility
Each icon was custom designed to reflect the unique identity of its respective faculty, contributing to a unified yet distinctive visual language. The colour palette was carefully chosen to ensure compatibility with digital environments, while also meeting accessibility standards. The overall design prioritises ease of navigation and aims to enhance the user experience, ensuring the platform is inclusive, intuitive, and aligned with its educational purpose.
The branding system was developed with versatility in mind, allowing for seamless application across a wide range of print and digital media. This includes marketing materials, signage, and other graphic collateral, ensuring consistency and recognisability across all platforms.
CREDIT
Project done in collaboration with the Digital Production Team
Project Name: Accessible and Unified Branding for Online Learning (University of Canberra)
Graphic Design: Boon Ooi & Amanda Lewis
Graphic Design: Boon Ooi & Amanda Lewis